Toshiba on Monday announced an aggressive campaign to bolster its HD DVD movie disc format against Sony-backed Blu-ray technology, cutting prices on players to as low as $149.99.
The HD DVD camp suffered a serious blow on Jan. 4, when Warner Bros. Entertainment said it would stop publishing movies on HD DVD in May, to focus on Blu-ray and regular DVD.
That leaves only two major studios, Paramount and Universal, still supporting HD DVD, while five support Blu-ray.
Toshiba on Monday slashed the suggested retail price of its cheapest player, the HD-A3, from $299.99 to $149.99. The price for the HD-A30 was also halved, from $399.99 to $199.99, while the price on the high-end HD-A35 went from $499.99 to $299.99.
HD DVD players have been cheaper than Blu-ray players for a while, and sales of standalone players have been strong. But Blu-ray has benefited from Sony's (SNE) cachet among video enthusiasts, as well as the ability of the PlayStation 3 game console to play Blu-ray discs.
--------------
technorati tags: toshiba, hd dvd price
Toshiba halves HD DVD player prices
Subscribe to:
Post Comments (Atom)
3 comments:
Hi, Beig a test blog, it's really good. Mind to optimize my blog? I would deeply appreciate.
hi and thanks for dropping by. I don't know if i'm the right person to ask about optimizing sites coz' i'm also a newbie in this thing. But there are tons of websites there that offer tips on SEO. You can check out Digital Point Forums and SEOmoz for a start. thanks again ^_^
I'll take a look to those pages Boddah. Thanks again.
Post a Comment